Category: Digital Media (Page 12 of 16)

The iPad is here!

Yerba Buena Apple decorations.The long wait is finally over. Today is officially tablet day, as Apple announced just moments ago. It’s an exciting day for all sorts of reasons, not the least of which is the way this device could shape the future of the digital word. Obviously that’s going to be a long process, but if we know anything about Apple, it won’t seem so long, and we’ll soon be wondering how we did without (don’t act like you don’t love your iPod).

Jobs kicked things off today like this: “We want to kick off 2010 by introducing a truly magical product today.” Tease of the century. He launched into a quick (thankfully) overview of the company, but it wasn’t long before we got to the meat. The iPad. That’s the official name for the long-rumored tablet device that Jobs calls “the best browsing experience you’ve ever had.”

Basically, it’s a big iPhone, with a really nice interface. The keyboard looks big enough to be typed on laptop style (Jobs demoed it this way) and it has that same great glass look that Apple is known for. For now, it runs iPhone apps, as in the apps can be downloaded as is and run either at iPhone resolution or doubled up for the iPad. There’s an SDK available for developers to get started.
The iPad.
As for hardware, there are a whole slew of options available. You can get everything from 16GB to 64GB flash storage, Wi-Fi and unlocked 3G support (yes, unlocked – thank you god), in whatever combination your heart desires. It runs on a 1GHz Apple A4 chip, so they aren’t dishing out any cash to Qualcomm for that dual-core Snapdragon. It is definitely fast enough to do some light photo/video editing on the fly, just like we would see from the iPhone. Really, though, I think I’d get the most use for watching HD video.

Of course the number we all care about is price. When Jobs said the base model would be $499 I was shocked. More shocked than by anything else about the presentation. That’s like buying an iPod. That’s…insane. You can get as high as $829 if you’ve got the highest storage level and 3G support, but for what you get that’s an amazing price in my mind.

This thing will be the topic of conversation on every blog today, including this one. More posts on iBooks and what this means for the Kindle. Check back soon.

Kindle bestsellers don’t cost a thing

Kindle with a bookIt’s not a revolutionary concept. You want some visibility so you offer what would normally be a paid service or product for free. As word of mouth grows, you bump the price back to normal levels, occasionally higher, and profit. Easy enough.

That’s what many book publishers are starting to do with titles on the Kindle, the New York Times reported this weekend. The article focuses on Maureen Johnson, an author whose young adult fiction has climbed as high as number three on the Kindle best-selling charts. It’s being run for free on the device to drive interest in her upcoming sequel, which will release this February.

While some publishers – Random House and Scholastic for two – embrace the free model, others, like Hachette, find it “illogical.” They believe the price of ebooks is already too low, so why go any lower? In fact, a lot of publishers delay ebook publication for a few months after a book’s release to capitalize on hardcover sales.

Obviously, as time goes on, we’re going to see publishers get more and more creative to keep profits up in the face of lower prices for retail media.

Avatar is fastest movie to break $1 billion

Jake Sully from Avatar.It’s tough to doubt a director who turned what could have been the biggest box office disaster of all time into the highest grossing movie of all time. If James Cameron’s Avatar keeps its current pace, the film will outstrip even Titanic in box office sales. The former has recently been named the fastest film to reach $1 billion dollars in box office sales, and it’s just 17 days in.

The sales are no surprise, especially after you see the movie. Sure, it took as much as $500 million to make, but once you see the film it’s clear why. The best way I’ve been able to describe it to anyone who asks is that Avatar is like a window into the future. It is what movies will aspire to be in five years. The CGI is so immersive that its easy to forget you’re seeing computer animation. The 3D effects aren’t the cheesy, “oh my god it’s coming for my face,” flavor. Instead, they add an insane level of realism to what might otherwise look like fake scenes.

If you haven’t gone to see it, see it. If you have seen it, check it out in IMAX and leave a comment about your experience. Unfortunately there are no IMAX theaters anywhere close to me.

Source: The Inquirer

2010: tablets over ereaders

Apple tablet?Everyone’s saying it. I’m jumping on board. Whatever your feelings about tablets – they should exist, they shouldn’t, they’re pointless, they’re great – there’s no denying the potential market impact of a quality tablet. Quality is the key factor here. Much like ereaders, which no one cared about until the Kindle came around, tablets need a frontrunner, something to rally around and aspire to beat. My bet, like so many others, is on the Apple tablet.

It’s not just that I trust Apple, which I do, but that the market is so ripe for a Apple created device. The world has fallen in love with the iPhone and the iPod Touch, the App Store continues to grow at alarming rates, and everyone is imitating multi-touch wherever it makes sense and in plenty of places it doesn’t. Imagine your iPod Touch on ‘roids, powerful enough to run 1080p video, do some simple editing, and wirelessly post to YouTube. Did I mention you can surf the web and read your ebooks? How much would you pay for a device like that? $500? $600? More?

Amazon and Barnes & Noble don’t think the consumer’s financial tolerance is so high. I do. I think people would be willing to spend as much as a grand on an Apple tablet because it could potentially do everything I mentioned above. In the face of that kind of device, the Kindle starts to look a lot like the Peek, specializing in a service handled just as well, if not better, by a more versatile device.

The one thing that could stall tablets for another year is premature release. Everyone knows the tablet is the next big thing, but if it gets rushed, consumers could see the failed device as a reason to buy an ereader. Wait until the tablet people get it right before diving in.

What do you think? Is this the beginning of the end for ereaders? Will they still have their place in the market? Can they get cheap enough to stay relevant?

Nook owners will be happy with the “holiday certificate”

Barnes and Noble nook.In a post regarding Nook delays yesterday I mentioned the Barnes & Noble holiday certificate, a gift card that would be sent to Nook pre-orderers who wouldn’t receive the device by Christmas. There was also some talk of a $10 gift card. Believe me, you want the holiday certificate.

A reader over at The Consumerist emailed in the image he received from Barnes & Noble this week. It included the following information:

If for whatever reason we are not able to ship your Nook in time for arrival by December 24th, with our sincerest apologies, we will send you an email notification on December 23rd with a $100 Barnes&Noble.com Online Gift Certificate to use as you wish at BN.com, including for eBooks that can be enjoyed immediately on your devices enabled with free Barnes & Noble eReader software, and soon, your Nook.

Yup. A hundred big ones for your patience. All you people bitching about canceling your pre-order should shut up and enjoy at least ten free books. For me, this would completely make up for any kind of “lost time” associated with the delay.

Source: The Consumerist

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