While I’m not sure when exactly ugly Christmas sweater went from genuinely dreaded gift from a well meaning grandmother, or perhaps maniacal aunt, to a hipster fashion trend that is now a highly coveted holiday accessory so popular that entire parties are themed around them, there’s no denying the shift did happen.

Should you find yourself falling victim to this trend this holiday season or perhaps even invited to one of those said parties, you’re going to naturally want to find yourself an ugly sweater of your own. While all of your favorite online outlets and shady thrift stores most likely offer some, there’s only one site that is offering an ugly Christmas sweater worthy of the modern age.

Designed by Digital Dudz and available through morphsuits.com, these sweaters each feature a velcro pocket that stores your Apple or Android phone and, in conjunction with an app, allows you to display a variety of animated Christmas themed images. The final effect gives off the, very convincing, illusion that your sweater image is animated on its own accord. In the case of the fireplace sweater, you can even interact with the animation by double tapping your phone to extinguish and ignite the fire at your will.

Going for around $55 a piece, this will likely become the most expensive sweater you’ll ever own and only wear maybe once a year for a laugh. However, in that pursuit,  they are incredible successes that are sure to draw a significant amount of passerby attention, or make you the unofficial “winner” of any ugly sweater party should that be your thing.

Christmas shopping has certainly evolved over the years. With gadgets now dominating our lives, they also dominate our Christmas shopping, even for younger kids as the age minimum for smart phones in many families keeps getting lower. Sure, boys still love footballs and girls love their dolls, and parent will buy all sorts of things large and small. Clothes and stocking stuffers and trivial gifts like cards puzzle frames are still common, but gadgets have certainly become the most important item on many gift lists.

The gift guides will be coming out soon, and you can expect the iPhone 5 to dominate many of these lists, and that shouldn’t be a surprise. The only thing holding it back is that so many people have already purchased one, as the introduction of the iPhone in many ways was an early Christmas for those involved in the logistics of delivering the new phone. The iPhone hysteria is certainly good for companies like UPS and serves as a warmup for the crazy Christmas season.

Despite the maps fiasco, the new iPhone 5 is obviously a hit. But it’s certainly not for everyone with the high price tag. Parents in particular will be searching for less expensive alternatives, and many parents frankly don’t want to spoil 10-year old kids with a new iPhone. Yet the pressure remains. So scour the upcoming holiday gift guides for other ideas that will make the kids smile.