Amazon eBooks: Killing a Kindle Near You
A couple days back I made a post about what it would take for me to get a Kindle. I’m looking for cheaper access to ebooks on more devices, and according to Jeff Bezos, I should be getting one of those wishes in the near future.
At a conference this week, Bezos laid out his plan for Amazon’s Kindle brand in full detail.
The device team has the job of making the most remarkable purpose-built reading device in the world. We are going to give the device team competition. We will make Kindle books, at the same $9.99 price points, available on the iPhone, and other mobile devices and other computing devices.
The good news, obviously, is that we’ll start to see ebooks on more portable and more versatile devices. The Kindle App for the iPhone is a great example of this, bringing the books to a device you’ll have with you regardless, not requiring you to lug something like a Kindle around.
As for bad news I can’t help but wonder, what’s the lifespan of the Kindle? Bringing ebooks to devices that have more features than the Kindle means one thing – the Kindle is going to die. Purpose-built devices have been disappearing for decades as consumers look for that all-in-wonder device. Cellphones, portable gaming systems, digital cameras, and digital camcorders have now all been wrapped up into one device. We went from word processors to computers to laptops to laptops with built in fingerprint readers and webcams and anything else you can imagine. Purpose-built devices are a dying breed, at least for the consumer-level use, and particularly in the case of the Kindle.
Unfortunately, Bezos’ $9.99 price point is still too rich for my blood. I rarely buy books at that price, and for the new releases I’ll splurge on, I want more than a restrictive file format to show for it. As Amazon’s eBooks get more popular and become available on more devices I know prices will go down, but I doubt Amazon will loosen restrictions.