Verizon to dump its one year contract option
Roughly one week from today, Verizon will no longer be offering customers the option to sign a one-year contract. “The reason behind the change is the greater majority of customers sign up for a 2 year contract and take advantage of the discounted (promotion) price,” a Verizon Wireless spokesperson told BGR in an email. “Customers will still have the option of choosing month to month, prepaid or service with a two year contract.”
I can’t say this is really a surprise. Few carriers gave such deals and frankly there wasn’t a lot of benefit to the customer. American consumers typically put up with contracts for free or significantly reduced handsets. If they are really averse to contracts, a one year deal probably wouldn’t be any more appealing than two.