Remember six months ago when Apple held an iTunes event just to announce iTunes LP, the premium content service that was supposed to revive the album? According to most reports, nobody’s buying LP. Not a person. It’s no surprise, really. The target audience is a bunch of audiophiles who likely buy physical media for quality’s sake and that unmistakeable pretense of being one of the remaining few to own that physical media. Your average iTunes customer just doesn’t care that much.

Granted, there are only 29 options if you want to buy LP content, so it’s not like the format has any serious support behind it. But why was LP created in the first place? Was it something the fans were really clamoring for or was it something the labels wanted so they could try to squeeze a little more money out of digital content. I’m gonna go with that second one.