There’s some interesting data around this year’s election results and the number of people who became “fans” of the winning candidates on Facebook. According to All Facebook, 74 percent of the House and 81 percent of the Senate victories were accurately predicted by the number of fans the winning candidates received.
Obviously this stat is a bit anecdotal without all the supporting evidence required to back it up (Did the fans actually vote? Did they vote for that candidate? etc.), but it’s interesting to see how Facebook engages the political spectrum. So much of what happens on Facebook is drivel, but everyone has that friend, you know, the one constantly sending you cause invites and voting reminders and all that. Those people, at least in my experience, tend to behave the same way in public – constantly talking politics and causes, so maybe it’s not so different.
At any rate, give a looksee to All Facebook and their awesome election tracker for more intimate details on each race and the Facebook correlation.
