GoDaddy is up for auction and is expected to pull down as much as a billion dollars. The company currently has more than 43 million domain names under management. I really wonder what made Bob Parsons, who founded the company, want to give it up. It’s about as steady a business model as you could ask for – subscription based revenue stream in a continuously growing industry with upsell opportunity and an infinite market saturation point. Uh, what’s bad about that? And revenue of the company sat right around $800 million in 2009.

Could Parsons have a new pet project? Maybe, but he could just be done with all the work that comes with running a billion dollar company. Guess we’ll see when it hits auction.

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