Microsoft’s Bing continues to show market growth, and not steadily. It’s actually accelerating with each new month, as the latest statistics show.

For December, query totals at Bing were up 49.4%, up from June’s opening totals of 11.6%, with every month increasing in between. Barclay’s Capital attributes the growth to Bing’s ad push, along with the draw of Bing cashback. A fresh ad market is always going to bring a lot of help from affiliates, something Microsoft has used to its advantage.

Bing hasn’t really slowed Google, though. It’s searches were up more than 20%, which was also above average. Yahoo, on the other hand, continues to lose market share, though more slowly than in previous months.

Source: TechCrunch