AppleInsider is reporting that Apple may have already locked in dates for WWDC 2010. A calendar listing at the Moscone Center in San Francisco shows a “Corporate Event” from June 28th to July 2nd, a name that has designated Apple events in the past.

The date also coincides with the launch of the original iPhone. Since that launch, Apple has made major iPhone announcements at each consecutive WWDC. The rumor this year is that we’ll finally see the phone make the jump to multiple carriers in the US, though it’s not clear who that could be. Most people think Verizon, but the CDMA standard is not exactly iPhone friendly. T-Mobile would be a much easier choice, but it’s also much smaller.

You can’t make mention of WWDC without bringing up the iPhone SDK conference that happens some time in March. Think we’ll see OS 4.0?

Around the release of iPhone OS 3.0 and the iPhone 3GS, rumors started to fly concerning MMS and tethering, both of which would get 3.0 support. The word was AT&T was unnecessarily delaying MMS, maybe as far as September, and that tethering would run AT&T customers as much as $55/month.

According to AT&T, none of this is true. They recently sent an email to Wired.com to set the record straight. A spokesman for the company has confirmed charges for tethering (booooo!) though he wasn’t willing to mention specific numbers or a live date for the service. As they’ve stated before, the email maintains MMS for “later this summer.”

By the by, the first day of autumn isn’t until September 22, giving plenty of room for “later this summer” and “September” to mean the same thing. As for tethering, we’re probably looking at a $15 upcharge, which is consistent with other tethering/data plans. Seems egregious on top of an unlimited data plan, but I don’t have much use for tethering. My apologies to those of you that do.

Smartphones used to be the domain of supergeeks and tech professionals – people who needed or desperately wanted the functionality of a full computer in a tidy mobile platform. As the devices became more popular and the desire for on-the-go web capabilities grew you could almost smell the storm coming.

Then the iPhone came out and sold millions, spurring competitors to make their own touchscreen wonderphone. We’ve now got the Blackberry Storm, the HTC G1, the Palm Pre, the Nokia N97, and the Samsung Jet, all running on a different operating system. While the manufacturers tout the hardware features that make their phone the best (physical keyboards, a screen that clicks, a camera with a flash), consumers are starting to look to the software that runs the phone, and the applications they’re finally able to install, to make a decision.

Apple has been most successful with third party application sales and support due to their App Store, which opened in mid-July, 2008. Since release, the App Store has seen more than a billion application downloads and now showcases more than 50,000 third party applications. From games to translators, finance tools to ereaders, the Apple App Store has an app for almost anything, leaving its competitors lagging far behind.

It’s taken nearly a year for competitors to get their mobile application stores up and running, time during which Apple has continued to lure consumers with the promise of a robust app catalog. As Business Insider points out, consumers aren’t just investing in a phone, they’re investing in a platform, with application quality and quantity as a major component of that investment. In a similar article, BI adds that time users spend with applications is replacing time spent on the web. Apps like Yelp allow users quick access to restaurant reviews, where before they would have been using Google.

This isn’t just good news for Apple, it’s an important statistic for developers. Read the rest of this entry »

We already posted a how-to for enabling tethering on your shiny new OS 3.0. While awesome, it is clunky, slow, requires a mac… yada, yada, yada.

Leave it to iClarified to give us a handy and simple way to enable tethering right from the phone. All you have to do is use Safari from the phone and navigate to a specific website. Click a link here, say yes there, and next thing you know, tethering is enabled on your iPhone.

I know someone, who knows someone, who did it (wink, wink) and it was as easy as pie. Click through and try it for yourself. Let’s just say I know it works.

Most of the bad news coming with the iPhone OS 3.0 release is from AT&T, the iPhone’s sole US carrier. Despite most every other iPhone carrier in the world enabling tethering and MMS today, AT&T did not, much to her users’ chagrin.

The software is there, though, and it’s taken less than a day for someone to figure out a hack (for tethering that is – MMS has been around since the first jailbreak). The guys at MacMegasite have a quick and dirty tutorial to get the thing running. In short, all it requires is that you download a carrier settings file and perform a defaults write command in a Mac terminal. Restore your phone while holding option down and you can add the carrier settings update without messing with the rest of your phone. Head to “Network” under your general settings and you should see tethering, with options for USB and Bluetooth functionality.

Early reports suggest things are a little slow, and I have yet to read of a successful PC mod for this. Still, good work from everyone involved with this (seems like MacMegasite, Gizmodo, and AppleNova for some quick credits). Have you tried this yet? Did it work for you?

Full tutorial here.

As good as their word, Apple released OS 3.0 for the iPhone today. You’ll need to have iTunes 8.2 installed for the update, which is free for iPhone owners, $10 for the iPod Touch.

In case you’ve forgotten, the OS update brings long-awaited features to the iPhone, like copy and paste, push notification, and universal search, among other things. Finally applications will be able to alert you when you receive new messages, and copy and paste, well I think the benefits there are obvious.

Don’t forget to check back on Friday for an unboxing/review of the iPhone 3GS.

With all the excitement surrounding the new iPhone release it’s difficult not to notice the absence of a certain, rumored to be healthy CEO. Apple restructured their laptop line, announced two OS updates, and announced the newest iPhone, all without their captain at the helm. Hopefully Jobs will soon be well enough to return to his handicapped parking space.

We’ve talked Macbooks, we’ve talked iPhone, but Apple spent most of the keynote on OS 3.0 and the new options it yields for developers. All of this stuff was really old hat – landscape keyboard, copy and paste, tethering, MMS. The big disappointment so far is that tethering and MMS are both unsupported by AT&T at this time, with support apparently coming at the end of the summer. Why AT&T can’t get it together when 20 other carriers can baffles me.

One cool feature coming to OS 3.0 on the 17th is “Find My iPhone.” The service, which is only available to MobileMe customers, allows you to locate your phone on a map using a web browser. Using the service you can also send alerts to the phone, including a message stating, “This phone is lost. If found, please call me at [number you specify].” (You can actually input any message, this is just the one Apple demoed.) You can do this from a distance, allowing you, hopefully, to get your phone back. Find My iPhone also includes a sort of kill pill, allowing you to remote wipe the phone. It would be really nice if it could disable the phone, rendering it useless to whomever snags it should they not acquiesce with your return requests. The remote wipe is really there to ensure your privacy, though, allowing you to restore the phone to factory settings from a distance. I smell some nasty pranks coming with this one. Don’t leave your MobileMe password where your friends can find it.

Apple relinquished the stage late in their 3.0 presentation, allowing developers to showcase new functions like GPS navigation and in-game purchases. The developer presentations dragged on, plagued twice by technical difficulties and eating up precious minutes. By the 100 minute mark I would bet few people were hoping for an iPhone update. It came, though, fitting the remaining time slot well as more of an evolution than a revolution.

There has been a whole lot of back and forth today about regarding whether or not Apple will announce its latest iPhone at WWDC this year.

Most folks were saying no, citing Steve Jobs’ absence from the conference this year. Instead, the Keynote will be given by Phil Schiller, Apple’s Senior VP of Worldwide Product Marketing. Prominent Apple analyst Gene Munster thinks the address will primarily deal with software (at a developer conference? No way!), specifically Snow Leopard and the iPhone OS 3.0. Munster expects Apple to hold a special event in late June, early July, which will herald the return of Jobs and the release of a new line of iPhones.

So why wait? We already know the iPhone App Store to be the fastest growing developer community in the world. Wouldn’t Apple want to let that massive developer base know about the new hardware they’ll be working with at…the developer conference? And what makes the Senior VP of Worldwide Product Marketing a bad choice to do this?

Dan Frommer, an analyst at SAI, agrees, and cites quite a few compelling reasons for Apple to roll things out in June. For starters, the first round of iPhone contracts expire in late June. Also, the Palm Pre drops later this month. What better time to get people to start thinking about some new hardware?