The App Aided College Student

As technology permeates more areas of our lives, it’s no surprise that it’s also have a huge effect on the college experience. This is particularly true of apps of course as there’s not an app for practically everything. So college student have apps that will influence their study habits and note taking along with their social lives.

The App-Aided College Student | Campbellsville U Infographic
Presented By Campbellsville University Graduate & Professional Studies

The war for your handheld device

With the news that Priceline is buying OpenTable for a whopping $2.6 billion in cash, Jim Cramer explains in the video below how this fits into the war for your handheld device. Apps like OpenTable with its huge user base are incredibly powerful, and for Priceline it fits in beautifully following last year’s acquisition of Kayak. Now the next obvious step when you’re booking travel is making restaurant reservations.

This consolidation is very interesting and we’ll see how companies like Google respond. Google owns Zagat.

Top Mobile Gaming Apps

With the advancement in power and speeds available in mobile phones in recent years, especially with the introduction of smartphones, phones have gone from devices allowing you make and receive phone calls and messages to smaller, more mobile computers. There is almost nothing that you are unable to do on your cell phone that you can do on your laptop these days, and this has led to a massive amount of apps, games and mobile websites for you to work and relax on the go. Our favourite ways of relaxing on your mobile device are listed below in no particular order.

Flappy Bird

Although this game has been pulled by its creator in recent times due to “it destroyed my simple life” as Nguyen Ha Dong said on Twitter, it is a fantastically addictive game that sees players have to tap the screen to flap the wings of their bird to navigate through the gaps in the Mario-esque tubes. The game was downloaded more than 50 million times from the Apple App Store and Google Play Store before being pulled and it has spawned numerous copied versions, so those new to the game can still try a version of it.

The joy of the game is that simple to pick up and play, but frustrating to master and get any sort of rhythm and, as such, high scoring going. Despite this, it is still a game I’m struggling to put down on my commute to work!

Angry Birds

Another bird featured game that has gained massive popularity since its creation and release late in 2009 is Angry Birds. It has spread from the iPhone to all smartphones and can be played in your browser too, with a film being released in 2016. The game, and its myriad of sequels, have been downloaded over two billion times and have been described as “the largest mobile app success the world has seen so far”.

The premise, again, is simple in that you must fling your angry birds from a slingshot to destroy buildings and the evil pigs on the battlefield. The fewer birds used, the higher your score. It is another devilishly simple and massively addictive game that cannot be put down once started.

Gambling Apps

As a massive online gaming junkie, I regularly play poker and bingo as well as casino and slot games in my free time on my laptop in the evenings and at weekends. Thanks to the speeds of both smartphones and mobile connections increasing in recent years it is now possible to play all of these games on your mobile device while on the go as long as you have stable connection.

There are many different versions of mobile apps and specifically designed mobile friendly websites available for all aspects of online gaming. Of all the games that you are able to play, I love the ability to play free online bingo games at Butlers on my mobile devices as the quick games allow several games while commuting, although I do switch it up on longer journeys with either poker or a long session of online slot games played on my iPhone.

Candy Crush

After being released in early 2012 on Facebook, it did not take long for this simple game of connecting three of the same candy together to release them from the board to help complete a set task to migrate to smartphones and become an even bigger worldwide phenomenon. It could even be up to get listed on the New York Stock Exchange!

As of the end of last year, Candy Crush has been downloaded more than half a billion times and it’s Facebook page has more than 61 million likes. Everyone is playing it and it is certainly as addictive and challenging, infuriatingly so, as the other games that fill my commute with a combination of fist pumps and expletives! If none of these tickle your fancy try Weather Doodle!

Selling products on Twitter?

stacks of 100 bills

Here’s an interesting article, as Twitter is working with the innovative Stripe payment service to make it easy for people and companies to sell things through Twitter.

It will be interesting to see how this evolves and whether it will affect the user experience on Twitter in a bad way. I guess anyone who send sout to many “buy this” tweets can risk losing followers. The game is changing . . .

Mobile apps aren’t an easy road to riches

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Do you realize that there are more than a million mobile apps in the Apple and Google app stores? How many fo them do you think end up being huge financial successes for their developers? That figure is less than one percent according to a recent study. Huge hits like Smapchat gets tons of buzz, and naturally that gets programmers and entrepreneurs excited, but the odds of success are much lower than many would expect.

All of this makes sense of course. There are many areas in the app universe that are very mature these days, like productivity apps and dating apps. Then you have tons of apps for successful online services, news feeds and games. The options are practically unlimited. If you want to play Online Bingo Games Get £40, Spend £10 | William Hill Bingo you now have app options along with web options. Consumers have so many options now to be enterained by apps. This crowded space makes things very difficult for app developers to break through.

In order to gain success, several thresholds need to be met, with creativity and originality being at the top of the list. But many apps actually meet that standard as every aspect of our lives are being analyzed to see if they can be made easier or more fun through an app. This of course is a very healthy process and leads to a ton of innovation.

But marketing is also critical. Sure, some apps just explode like wildfire as soon as they are released. And it helps to have connections to influential angels who can turbocharge a product just by sending out a tweet. But if you don’t have a Kevin Rose involved, then you need to think long and hard about your marketing plan. Some companies budget serious dollars for the tech development but then hardly have a budget for marketing. In many cases that is a recipe for failure.

So it’s great to dream about creating that killer app that will make you rich, but the game of being successful here may be much harder than you think.